Smoothies are dominating internet these last years when it comes to healthy living, eating natural foods and vegan and raw food cultures. They are praised by bloggers and health gurus and are loved by Instagram and Tumbrl people for their bright colors and amazing taste. One could say that smoothies are fashionable and healthy at the same time. But to take all this to the next level comes Swedish born artist Hedvig A. Kushner, who is a big smoothie fan. She noticed that mixing the colorful smoothie ingredients it was just like mixing paint and she made her aim: Is it possible to create tasty smoothies in any Pantone color?
This is how PANTONE SMOOTHIES was born. Each smoothie featured in this Tumblr blog corresponds to a specific Pantone color and is followed by its recipe so you can totally make it yourself at home, provided you have a blender of course. Hedvig’s process is simple. She buys colored paper, then matches it to Pantone’s color swatch and makes a smoothie to match the color. She is also open to readers’ suggestions if you are feeling inspired!